Branding, visual identity, logo design
Our philosophy:
Maximum attention to client needs. We take pride in fully immersing our team in every project.
From the first meeting, we strive to provide exceptional value – both within our area of expertise and beyond.
building a brand
rebranding
logo design
visual identity
verbal identity
brand guideline
digital-design
package design
The core elements of a great brand
A brand is more than just a logo, color palette, or typeface. It’s an appealing story that reflects your company’s values, shapes its personality, and evokes emotions.
Visual identity
badge, Logo
color palette
typography, fonts
pattern, illustration, icons
graphic elements
brand guidelines
Verbal identity
brand naming
descriptor
brand slogan
communication slogans
tone of voice & writing style
brand keywords
Communication strategy
creative concept (key visuals)
video production
print materials
digital design
communication channels
strategy execution
You always get a dedicated team focused on your project
A team that knows you, understands your needs, and feels your individuality. Yes, we’re all human – with our own quirks. Thoughtful, respectful communication is an essential part of our service
Core Team
brand strategist
art director
designer
copywriter
Optional
project-manager
motion-designer
3d designer
marketer
editor
Illustrator
Workflow
step 1
/
start
(7+ days)
introduction
- Initial contact
- Project brief review
- Online meeting & group chat setup
commercial proposal
- Project estimation
- Timeline and roadmap
contract + prepayment
- Signing a contract & issuing an invoice (if required)
- Payment options:
- 40 / 30 / 30
- 50 / 50
research
At this stage, we explore:
- the brand's potential
- market landscape: trends, segments, niches, dynamics
- consumer insights: what people want, need, and expect
- competitors: what others offer – or fail to offer
positioning hypothesis
Coming up with a positioning hypothesis: what sets your brand apart, based on real target audience needs and market gaps.
All communication with the client is carried out exclusively by Ambi’s founders, Artem or Anatolii
step 2
/
platform
(4+ weeks)
brand metaphor
A figurative comparison that helps audiences understand your brand through something familiar
brand platform
Defining the niche your brand occupies in people’s minds
product/service
A concise description of consumer characteristics. Functional and emotional benefits
audience
A brief profile of your core target audience
mission
The role your brand plays in the company and the world
values
Core principles that make your brand unique
personality
Tone of voice, communication style, and visual characteristics
vision
How your brand, company, or product evolves in the future
payment for the next phase
Once the “Brand Platform” stage is approved, we proceed with full payment for the next step
step 3
/
identity
(3+ weeks)
verbal identity
- Naming (brand name)
- Descriptor (category)
- Brand slogan (tagline)
- Communication slogan
- Tone of voice & writing style
- Brand keywords
visual identity
- Symbol, logo
- Color palette
- Typography & fonts
- Backgrounds, patterns, graphic elements
- Icons, illustrations, photography style
kinesthetic identity
- Scents
- Tactile experiences
payment for the next phase
Once the “Identity” stage is approved, we proceed with full payment for the next step
step 4
/
communication
(3+ w.)
communication strategy
We define:
- Core brand messages
- Channels to reach the target audience
- Tone of voice that reflects the brand’s personality
- Customer interaction scenarios
key visuals
- Video production
- Print (billboards, banners, flyers, etc.)
- Digital creatives (social media)
communication channels
We identify relevant platforms & plan a budget:
- Google Ads
- Facebook & Instagram
- YouTube (pre-rolls)
- TV
- Print & online media
- Outdoor advertising
- and more
implementation oversight
- Ensure alignment with the approved strategy
- Monitor audience feedback
- Adjust the approach as needed
ongoing support
8+ hours/month of ongoing support (if required)
Mandatory stages
- Calculation
- Timeline and Roadmap of the project
- Technology stack and visual concept recommendations
Optional stages
- Calculation
- Timeline and Roadmap of the project
- Technology stack and visual concept recommendations
Order branding services
Submit an online inquiry, and we will contact you promptly
The team generates ideas and offers effective solutions
Artem and his team developed a website for our charitable foundation. I’d like to point out that beyond their expertise in design and development, the team generated ideas and offered effective solutions to achieve our goals. Our website was ready on time. I am sincerely grateful for the work and look forward to new collaborations.
Incredible work! Our website is just WOW!
I want to share my experience of working with Ambi on developing our website on Webflow. To be honest, we were just delighted with the result and got exactly what we’d dreamed of. Our project was a tough nut to crack for developers because we had unique tech specs and requirements, including website interface sounds, seamless transition animations between pages and projects, and custom line animations to represent different UX approaches.
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Great experience with the guys from Ambi!
The studio offered two solutions: one exactly as in the reference and another optimized for time and price. I was especially pleased with their precise and detailed estimate, which they strictly adhered to, correcting all flaws at no additional cost.
We Get the Job Done – 100%
Our clients don’t want to worry about whether a task is simple or complex. They need it completed 100% efficiently and effectively. No compromises!
FAQ
What niches have you worked with?
We’ve partnered with clients across a wide range of industries, including Web3, SaaS, service companies, developers, gaming industry, creative agencies, portfolio websites, business organizations, and online education.
How can I get an estimate of my project?
1. Send us a request via email or through the form on this web page.
2. Talk to one of the studio CEOs.
3. Share a technical brief or create one with our help.
4. Get a detailed estimate with cost and timeline breakdown for each stage.
How is branding different from identity?
Branding is a comprehensive process of shaping a company’s image. It includes strategy, positioning, values, and communication. Identity is just one part of branding – the visual expression of the brand (logo, colors, typography, etc.).
Is a brand audit necessary before developing a strategy?
Yes. A brand audit helps evaluate the current state of your brand, its competitive landscape, and its strengths and weaknesses. It’s a crucial step to ensure the new strategy is effective and relevant.
How do I know if my brand needs rebranding?
You may need rebranding if:
- Your visual or communication approach feels outdated
- You change your positioning or enter new markets
- Your brand no longer reflects your company’s values or resonates with your audience
- Competitors outperform you with stronger branding
How long does the branding process take?
It depends on the scope of the project. On average:
- Brand audit: 1–2 weeks
- Strategy development: 4–6 weeks
- Visual identity: 3–6 weeks
- Guidelines: 1–2 weeks
A full branding cycle typically takes 2 to 5 months.
Will I be able to implement/maintain branding myself after the partnership with you is over?
Absolutely. We provide a comprehensive brand guideline that explains how to correctly use all brand elements. This allows you or your team to maintain a consistent brand image in the future.
Can you only update the visual part of the brand without changing the strategy?
Yes. If your existing brand strategy is still effective, we can update solely the visual identity, including the logo, color palette, typography, and brand guidelines.
Can I only order logo design?
Yes, no problem. We’re happy to work on standalone logo design projects as well.
What other services do you provide?
In addition to branding, we offer a full suite of services to help businesses grow and communicate effectively:
> Graphic design — design for social media, promotional materials, presentations, print materials, illustrations, and motion design.
> Website development – building and configuring websites on Webflow, creating complex web solutions and integrations.
> Web application development – MVP, SaaS, and custom solutions built with Bubble and FlutterFlow.
> Design and development outsourcing – reliable partnership for agencies and businesses that strengthens internal teams.
> UX/UI and web design — user-friendly, stylish, and functional interfaces for websites, mobile and web applications.
Find more details on our “Services” page.